Welcome to Effectus Digital Marketing -The #1 Ghost Marketing Agency in Texas
Now Serving DFW & ATX
Driven by vision and designed for results, we focus on enhancing your online presence and helping you build a strong brand. With expertise in website development, paid advertising, content strategy, and more, we tailor our approach to meet your unique goals. Explore our services and discover how we can help you grow and succeed.
Braija Mitchell, Digital Marketing Strategist
Hello, I'm Braija Mitchell. With a lifelong passion for marketing and a love for creativity, I earned both a B.S. in Fashion Merchandising and a B.B.A. in Management at Texas Woman’s University. This educational foundation has equipped me with a strong base for a career in digital marketing, where I’ve had the privilege of advancing brand positioning and achieving business objectives across diverse sectors, including medical, cosmetics, skincare, luxury jewelry, interior design, fashion, and retail.
Our Services
What EFFECTUS Offers
Our services are designed to elevate your brand and drive results. From tailored marketing strategies to flawless execution, we focus on creating impactful campaigns that align with your goals. Whether it’s branding, content creation, or ad management, we’re here to help your business thrive.
Let’s bring your vision to life!
Website Design
SEO Optimization
Custom Web Design
Full Mobile Optimization
Three Rounds of Revisions
Hosting Support
User Training
Ad Creation & Management
Ad Copy & Images
Consulting/Strategy
Monthly Strategy calls
Audience Segmentation
Ad Formats & Creative
Commercial Campaigns
Branding
Target Market Analysis
Detailed Brand Guidelines
Personalized Brand Strategy
Color Palette & Font Pairings
Primary & Secondary Logo Designs
Offline Marketing
Mailer Marketing
Billboard Marketing
Merchandise Marketing
Print Marketing: Brochures, flyers, and posters, Etc.
Content Creation
Content Shoot
User Generated Content
Video Editing (short-form)
Creative Direction
Trend Research
Custom Graphics
Caption writing
Hashtag Strategy
*Only w/Content Creation Services
Social Media Management*
Strategic posting
Content Pillar Strategy
Feed & Story Planning
Community Management
Engagement & Optimization
Social Media Store Creation
Insight Reporting
Weekly Check-Ins
*Only w/Content Creation Services
FAQs
1.What is a Ghost Marketing Agency?
A ghost marketing agency is a marketing agency that operates behind the scenes, providing services to clients without their clients, customers, or patients being aware of their involvement.
2. Why is marketing important?
Marketing is essential for building brand awareness, attracting customers, and driving sales. It helps businesses communicate their value, establish credibility, and stay competitive in their industry.
3. What are the benefits of different types of marketing?
• Traditional/Offline Marketing: Includes direct mail, billboards, and networking. This method is great for reaching local audiences and those not active online.
• Website Marketing: Website marketing establishes a digital home for your brand or business. A well-optimized website serves as the foundation of your online presence, boosting credibility, accessibility, and conversions.
• Social Media Marketing: Uses creative content that is posted on platforms like Instagram, Facebook, and LinkedIn to build relationships, increase brand awareness, and create a loyal audience. Social media marketing ultimately builds influence and trust by fostering relationships with your audience, increasing engagement, and enhancing brand loyalty.
• Paid Advertising: Involves running ads (Google Ads, Social Media Ads, etc.) to reach a targeted audience quickly and drive traffic or conversions. Paid advertising provides immediate reach and visibility, ensuring your brand appears in front of the right audience quickly, leading to faster conversions.
• Branding: Branding is the process of creating a distinct identity for your business through logos, visuals, messaging, and customer experience. It establishes recognition, builds trust, and differentiates you from competitors. A strong brand creates an emotional connection with customers, leading to long-term loyalty.
4. How much should I budget for marketing?
A common rule of thumb is to allocate 6-20% of company revenue for marketing. At Effectus, we offer affordable and effective marketing solutions, recommending businesses start with 5-15% of their revenue.
5. How long should I run a marketing campaign?
The average campaign lasts about 3 months, but it can extend to 6-8 months depending on goals, audience, and resources. Branding campaigns may run longer, while time-sensitive promotions may be shorter.
READY For Growth?
Get Started for Free Today!
Your business deserves a marketing strategy as unique as you are. Book your consultation today, and let’s work together to create a tailored plan that brings your vision to life. This is your opportunity to take the first step toward impactful, results-driven marketing. Don’t wait—let’s make it happen!
Headquarters
1910 Pacific Ave, Dallas, TX 75201
Consulting Hours:
Mon – Fri: 9:00 a.m. - 5:00 p.m.
Phone: (214) 890-6182